➤ What we do ➤ Insight and Strategy

Insight and Strategy

User experience research

UX design is not only limited to digital products but also involves physical products and services. It is a user-centered approach that aims to make interactions more efficient and effective. By conducting UX research, you can uncover valuable insights into what your users want and need, allowing you to design products that truly meet their expectations.

Click the link below to discover the importance of UX research and how it can inform your design process.

Subject Leader

Shelby Ayris

Senior UX Designer

Subject Leader

Shelby Ayris

Senior UX Designer

Subject Leader

Carl stone

Industrial design director

Idea generation and concept development

The goal of concept generation is to identify potential solutions or approaches to a problem or opportunity, and to create a pool of ideas that can be further developed and refined.
Concept development is researching and analysing the feasibility of different ideas, as well as developing and testing prototypes. To find out more, click below!

Subject Leader

Carl stone

Industrial design director

Regulatory strategy support

We help our clients understand and comply with laws, regulations, standards, and other requirements that apply to them.

As an accredited ISO 13485 company, we assess the safety and performance of medical devices and applications, as well as increase the likelihood of regulatory approval and market access. By following correct standards, we can demonstrate our commitment to quality, patient safety, and regulatory compliance.

Subject Leader

Jan Wong

Head of regulatory

Subject Leader

Jan Wong

Head of regulatory

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